Transforming Malls with AI-Powered Footfall and Customer Data Analytics.
Retail is evolving rapidly, and malls must embrace AI technologies to stay ahead. Team Xpandretail brings you an AI-powered footfall and customer data analytics solution, specifically designed for malls, to redefine how customer behavior is tracked and analyzed inside a mall.
What Makes Xpandretail Footfall Analytics Solution Stand Out?
Accurate Footfall Data: Our solution uses advanced AI and Deep Learning to track customer footfall with remarkable precision. Whether it’s tracking visitors during peak hours or understanding customer flow patterns during seasonal events, mall management gets actionable insights at their fingertips.
Floor-to-Store Correlation: Understanding how customers navigate the mall is essential for optimizing layouts and tenant arrangements. Our AI people counting system maps customer paths, delivering floor-to-store correlations that drive smarter decisions.
GDPR Compliance: Privacy is a top priority. Our system adheres to GDPR guidelines, ensuring that no personal or biometric data is collected while delivering unparalleled analytics.
Advanced Staff Exclusion Feature: With 94% accuracy in staff exclusion, our technology ensures staff movements are not mistaken for customer footfall, which eventually leads to accurate people counting data. Unlike traditional systems, we don’t rely on:
- RFID Tags.
- Staff Pre-registration.
- Designated Motion Patterns for Staff.
- Special uniform requirements.
This eliminates operational hassles while providing authentic customer counts.
Comprehensive Analytics Dashboard
Our user-friendly dashboards are a game-changer for mall management, offering features like:
- Scheduled Reports: Automatically generate and share reports for any time dimension.
- Event-Based Comparisons: Compare footfall data from events like New Year 2024 and New Year 2025.
- Real-Time Updates: Make informed decisions with live data tracking.
Inside Mall Traffic Analytics
Our solution goes beyond footfall to offer a holistic view of customer behavior:
Unique Customer Counts: Understand how many distinct individuals visit your mall over a given time frame. Our system distinguishes between repeat customer visits and new visitors, providing clear data on actual footfall rather than inflated figures from multiple counts.
Demographics Insights: Gain valuable insights into customer demographics, including age groups, gender distributions, and other relevant data. This allows mall management to target promotions and customize marketing campaigns to better align with their visitor profiles.
AI Human Tagging: Advanced AI algorithms tag and categorize human activities within the mall. This helps in differentiating between various types of customers, such as family groups and individuals as well as behavioral insights.
Dwell Time Analytics: Understand how long customers spend in specific zones, stores, or areas of the mall. Dwell time insights highlight popular locations and provide opportunities to optimize space utilization and store placements.
Heat Maps: Visualize customer movement patterns with real-time heat maps. These heat maps show high-traffic areas, helping managers identify peak activity zones and better plan events, promotions, or store placements.
Zone Counts & Zone Dwell Time: Analyze footfall and engagement at a granular level by tracking zone-specific metrics. Know which zones attract the most visitors and how long they stay. This data allows mall managers to strategize for tenant retention, advertising placements, and operational improvements.
Why Choose Xpandretail AI and Deep Learning Solution for Your Mall?
Powered by AI Human tagging technology, our system offers true customer heat maps, enabling malls to optimize their layouts, improve tenant placements, and enhance customer experiences.
Boost Your Mall Performance using AI Footfall Analytics
Xpandretail’s AI Footfall and Customer Data Analytics solution is the ultimate tool for modern mall management. With unparalleled accuracy, privacy compliance, and actionable insights, we help malls unlock their full potential.